Premium Quality

H&M Home

Concept and visual ideas for the Premium Quality bedware online- and print campaign.Β 
The purpose was to visualise that H&M Home carries an assortment of great qualityΒ 
premium products to an affortable price, the images were created in a high end apartment inΒ 
Stockholm which worked as the perfect backdrop to the high quality product range.

Photo: Pia Ulin  Styling Tina Hellberg